Author Topic: Chief Executive Officer Guidelines, CEO Refreshing Guidelines  (Read 27531 times)

Bhishma Kukreti

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Re: Chief Executive Officer Guidelines, CEO Refreshing Guidelines
« Reply #310 on: June 29, 2021, 05:42:50 AM »
Gambling and Other acts are art


Strategies for Executive for Place Branding
Tactics for the Chief Executive Officers responsible for Export
Approaches   for the Chief Executive Officers responsible for Country Image
Strategies for the Chief Executive Officers responsible for Tourism
Immutable Strategic Formulas for Chief Executive Officer
(CEO-Logy, the science of CEO’s working based on Shukra Niti)
(Examples from Shukra Niti helpful for Chief executive Officer)           
Successful Strategies for successful Chief executive Officer – 353
Guidelines for Chief Officers (CEO) series – 353   
s= आधी अ     
By Bhishma Kukreti (Management Acharya)
-
द्यूताद्यनेक्रीडाभी रंजनं कला स्मृता II
Entreating  the people by gambling and other amusing activities are art.
Shukraneeti, Chapter 7 Vidya VA Kala Nirupan- II47 II
Reference –
Shukraniti, Manoj Pocket Books, Delhi pp 220
Copyright@ Bhishma Kukreti, 2021


Bhishma Kukreti

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Re: Chief Executive Officer Guidelines, CEO Refreshing Guidelines
« Reply #311 on: June 30, 2021, 06:03:07 AM »
* through various Positions is an art 

Strategies for Executive for Place Branding
Tactics for the Chief Executive Officers responsible for Export
Approaches   for the Chief Executive Officers responsible for Country Image
Strategies for the Chief Executive Officers responsible for Tourism
Immutable Strategic Formulas for Chief Executive Officer
(CEO-Logy, the science of CEO’s working based on Shukra Niti)
(Examples from Shukra Niti helpful for Chief executive Officer)           
Successful Strategies for successful Chief executive Officer – 353
Guidelines for Chief Officers (CEO) series – 353   
s= आधी अ     
By Bhishma Kukreti (Management Acharya)
-
अन्केकासनसंधानै रतेर्ज्ञानं कला अमृता I
The activities for * by various positions are an art.
Shukraneeti, Chapter 7 Vidya VA Kala Nirupan- II48 II
Reference –
Shukraniti, Manoj Pocket Books, Delhi pp 220
Copyright@ Bhishma Kukreti, 2021


Bhishma Kukreti

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Re: Chief Executive Officer Guidelines, CEO Refreshing Guidelines
« Reply #312 on: July 01, 2021, 04:40:31 AM »
Role of Dance as an Art for promoting tourism and Place branding

 The 7 arts of Gandharva Veda useful tool for Place branding – 1

Strategies for Executive for Place Branding

Tactics for the Chief Executive Officers responsible for Export

Approaches   for the Chief Executive Officers responsible for Country Image

Strategies for the Chief Executive Officers responsible for Tourism

Immutable Strategic Formulas for Chief Executive Officer

(CEO-Logy, the science of CEO’s working based on Shukra Niti)

(Examples from Shukra Niti helpful for Chief executive Officer)           

Successful Strategies for successful Chief executive Officer – 353

Guidelines for Chief Officers (CEO) series – 353 

s= आधी अ   

By Bhishma Kukreti (Management Acharya)

-

        Dance is one of the strongest factors in branding a place and tourism as well. Dance had been one of the strongest factors in creating strong images of a place as Samba dance is Brazil created very good images for Brazil and Samba had been a tourism enhancer factor for Brazil tourism. Pairs.

        Le Moulin Rouge, Le Lido, Le Crazy House, Le Paradise, Chez Michou,  La Nouvelle had been the attraction centers for Paris for getting tourists to visit Paris for long. These places are definitely complimentary to the Eiffel Tower of Paris in attracting tourists to Paris.

Waltz of Vienna is a very strong factor to remember Vienna and visiting Vienna as a tourist.

The Flamenco dance of Andalucía is enough for remembering, referring the name Andalucía and then visit it too.

  Tango, the traditional Dance of Argentina is attracting factors for tourists visiting Argentina

People visit Morocco just for watching Belly dance in Morocco.

Mbalax Dance is one the powerful factors for place branding for Senegal.

Merengue is one of the billowing factors for the Dominican Republic.

 Same way, the Folk dance of Colombia is a spinal cord of Colombian Tourism.

Geisha dance making Keota famous all over the world.

Dance is a cultural quarter and a very good basis for creating an image of a place, country, or region.

 Dance is being used as a very good factor for welcoming foreign dignities by a country head or officials.

Reference –

Shukraniti, Manoj Pocket Books, Delhi pp 220

Copyright@ Bhishma Kukreti, 2021

 

 

Bhishma Kukreti

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Re: Chief Executive Officer Guidelines, CEO Refreshing Guidelines
« Reply #313 on: July 02, 2021, 03:48:02 AM »
Role of Tailoring Art and Sartorial Art   for promoting tourism and Place branding
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The 7 arts of Gandharva Veda useful tool for Place branding – 2

Strategies for Executive for Place Branding
Tactics for the Chief Executive Officers responsible for Export
Approaches   for the Chief Executive Officers responsible for Country Image
Strategies for the Chief Executive Officers responsible for Tourism
Immutable Strategic Formulas for Chief Executive Officer
(CEO-Logy, the science of CEO’s working based on Shukra Niti)
(Examples from Shukra Niti helpful for Chief executive Officer)           
Successful Strategies for successful Chief executive Officer – 356
Guidelines for Chief Officers (CEO) series – 356   
s= आधी अ     
By Bhishma Kukreti (Management Acharya)
-
वस्त्रालंकारसन्धानं स्त्रीपुंसोश्च कला स्मृत
The ornamentation or decoration of men-women by dressing is an art.
Shukraneeti, Chapter 7 Vidya va Kala Nirupan- II46 II
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 Tailoring is very important art from the bagging of human society.
 Tailoring had been an object of offering a good image to the place where the famous tailor worked.
 Today, the tailoring is one of the best tools for creating an image for the place, place branding, and one of the factors for enhancing tourism.
  Let us look following cities in the world those are famous for the tailoring art-
London – The Seville Row street London is famous all over the world for high class costly tailoring. Seville Row had been attracting premium customers to the London for many years.
Naples- Naples ( Italy)  is the tailoring capital fr the fine and artful tailoring.
New York – New York is one of best fashion city especially tailoring aspect too.
Bangkok - Bangkok   is now new tailoring capital for the customers. Bangkok offer both types of dresses for Eastern tailoring (price oriented) and Western Tailoring (costly)
Hoi An – After the end of the Vietnam war, Hoi is another newer tailoring capital for tourists to visit Hoi An.
Tailoring art and or Sartorial Art always attract foreigners and is useful in creating new place branding or sustain old place brand.
Copyright@ Bhishma Kukreti, 2021


Copyright@ Bhishma Kukreti, 2021


Bhishma Kukreti

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Re: Chief Executive Officer Guidelines, CEO Refreshing Guidelines
« Reply #314 on: July 07, 2021, 04:21:23 AM »
Theatres as the driver  for Tourism development  and Place Branding 


The 7 arts of Gandharva Veda useful tool for Place branding – 3
Strategies for Executive for Place Branding
Tactics for the Chief Executive Officers responsible for Export
Approaches   for the Chief Executive Officers responsible for Country Image
Strategies for the Chief Executive Officers responsible for Tourism
Immutable Strategic Formulas for Chief Executive Officer
(CEO-Logy, the science of CEO’s working based on Shukra Niti)
(Examples from Shukra Niti helpful for Chief executive Officer)           
Successful Strategies for successful Chief executive Officer – 357
Guidelines for Chief Officers (CEO) series – 357   
s= आधी अ     
By Bhishma Kukreti (Management Acharya)
-
अनेकरूपाविर्भावकृतिज्ञानं  कला स्मृता II

The performances of and various knowledge of imitation is an Art and part of Gandhrva Veda.
(Shukraneeti, Chapter 7 Vidya VA Kala Nirupan- II47 II
      Imitation or Drama or Theatre art is one of oldest art. We have records those tell that theatres had been attracting the tourism and theatre had been the drivers for place branding from old time. For example, old cultural history of Roma and Greece are best examples for showing that theatres had bee attracting tourists and theatres were drivers for city images.
   Today too, theatres are the driver for tourism and place branding and New York and London are best examples for theatre tourism.
 Theatre tourism means that someone travels for watching a stage play or drama to a particular city (for that matter in today, context films).
 For example, tourists visit London for visiting following theatre places (2)  –
1-Royal Opera House – For various world class shows
2-Eligabethian Play House or Shakespeare  Globe (Globe  theatre ) 
3- Young Vic- Young vic is famous for showing innovative , challenging work and audience can find world famous artists performing there. Young Vic attracts younger tourists.
4- Sadler’s Wells – Sadler’s Wells is one of the world’s leading dance venue.
5-National Theatre- Various shows are performed here in three theatres  including Shakespeare dramas.
6-Barbican centre is famous for shows and concerts.
7-London Coliseum, – is the  largest theatres in London.
8- Regent Par’s Open Air Theatre – It is famous for summer shows including Shakespeare dramas
9-Old Vic- Is Iconic theatre
10-Unicorn Theatre is dedicated to young audience.
London attracts minimum of 3 million of overseas visitors due to theatre shows.
Followings are top theatre destinations –
1-London
2-New York
3-Mosco ,Russia
4-Milan ,Italy
5-Sulberg, Austria
6- Paris, France
7- Melbourne , Australia
8-Tokyo Japan
9- Boston USA
10- Edinburg , Scotland
11- Athens, Greece


 



 In fact, theatre tourism is branch of Art tourism and art tourism is part of especial interest tourism.
 Theatre Tourism has benefits for regional attractiveness.
  The especial characteristics of Theatre tourism are as follows (3)-
 A-Content and Container duality- Depending upon the theatre, the audience is either attracted to the whole environment of the theatre place Container and content) or limited to the particular drama (content only.
B- It is recommended to sell the theatre experience to the audience .than the price or product.
C- Apart from showing the actual content (Play or Programme), cultural products must be in or surrounding the theatre destination. 
   Llufs suggested following future characteristics for establishing/ promoting  theatre tourism(3) –
1-There must be language barrier management (it is possible in Big Cities to have English as theatre language) but city like Pune should focus on Marathi to attract Marathi speaking  audience from nearby locations.
2- The life span of production should be long
3- Different types of shows should be available in a city.
4-There must be some strong cultural attraction inside the theatre or surrounding the theatre.
5- The theatre should promote itself as pilgrimage.
6- There must be in-house services available to the audience.
7- Theatre as well as city or place -self-government should promote the theatres atleast at the starting points.
 Benefits of Theatre Tourism to the locality ot to theatre
1-Internationalization can increase the resources for the theatre and locality too.
2-Tourists will generate new audience
3- Tourists create new jobs for the locality
4-tourists are helpful to increase production age or numbers of shows increase of a stage play.
5- Tourists increase the tourist season. 
 Theatre is a very strong driver for tourism development and local development .
Reference –
1-Shukraniti, Manoj Pocket Books, Delhi pp 220
2- Best Theatre in London 5/72021, web site of Visit London (official Visit Guide) visitlondon.com
3- Santamarta Espufia Llufs, 2019, Tourism Theatre to be or not to be ?, Tourism and Heritage Journal Vol. 1 pages –133- 143

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Bhishma Kukreti

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Re: Chief Executive Officer Guidelines, CEO Refreshing Guidelines
« Reply #315 on: July 08, 2021, 04:32:56 AM »
Honey Moon Tourism or Romantic Traveling Marketing
or
Elements of Honeymoon Destination Marketing

The 7 arts of Gandharva Veda useful tool for Place branding – 4
Strategies for Executive for Place Branding
Tactics for the Chief Executive Officers responsible for Export
Approaches   for the Chief Executive Officers responsible for Country Image
Strategies for the Chief Executive Officers responsible for Tourism
Immutable Strategic Formulas for Chief Executive Officer
(CEO-Logy, the science of CEO’s working based on Shukra Niti)
(Examples from Shukra Niti helpful for Chief executive Officer)
Successful Strategies for successful Chief executive Officer – 358
Guidelines for Chief Officers (CEO) series – 358
s= आधी अ
By Bhishma Kukreti (Management Acharya)
-
शय्यास्तरणसंयोग पुष्पादिग्रन्थनं  कला  I
Laying out the   bed, bedding, and decorating bed (on the sheets) by flowers is an art that is part of Gandharva Veda.
Shukraneeti, Chapter 7 Vidya VA Kala Nirupan- II47 II
In India, mainly, laying out the bed, bedding and decorating beds are related to the Honey moon.  Therefore, this author took the above stanza for the honey moon or romantic travelling.
 Honeymoon tourism is to refer the inbound or outbound tourists visiting a destination either for marriages, honeymooning or as romance travelling.
 There are following top honeymoon destinations outside India-
Mauritius
Phuket or Krabi
Lucerne and Paris
Maldives
Greece.
 The followings are top honeymoon destination in India –
Goa
Andaman (Neil Island)
Kerala
Kashmir (Gulmarg)
Rajasthan (Udaipur)
 Elements of Honeymoon Destination Branding –
There are following main elements of Honeymoon Destination branding or marketing –
Name-
Logo – and Slogan
Imagery design style
Verbal Elements

Now, the destination branding through Wedding tourism is common phenomenon.
The Honeymoon goers consider the following factors for choosing the wedding or romance destination-
Season /Weather
Safety
Budget
Romantic Localities
Happenings in and around the place
Other important aspects of marketing for Honeymoon Destination are same of a marketing of a  tourist place or territory.
Reference –
1-Shukraniti, Manoj Pocket Books, Delhi pp 220

Copyright@ Bhishma Kukreti, 2021


Bhishma Kukreti

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Re: Chief Executive Officer Guidelines, CEO Refreshing Guidelines
« Reply #316 on: July 09, 2021, 06:46:03 AM »
Gambling Tourism  or Casino Tourism

The 7 arts of Gandharva Veda useful tool for Place branding – 5
Strategies for Executive for Place Branding
Tactics for the Chief Executive Officers responsible for Export
Approaches   for the Chief Executive Officers responsible for Country Image
Strategies for the Chief Executive Officers responsible for Tourism
Immutable Strategic Formulas for Chief Executive Officer
(CEO-Logy, the science of CEO’s working based on Shukra Niti)
(Examples from Shukra Niti helpful for Chief executive Officer)
Successful Strategies for successful Chief executive Officer – 359
Guidelines for Chief Officers (CEO) series – 359
s= आधी अ
By Bhishma Kukreti (Management Acharya)
-
द्यूताद्यनेक्रीडाभी रंजनं कला स्मृता II
Entertaining   the people by gambling and other amusing activities is an art.
Shukraneeti, Chapter 7 Vidya VA Kala Nirupan- II47 II
Gambling tourism is the situation whereby gamblers or players visit different places/countries where the gambling is legalized. Now days, gambling house not only offers gambling facilities but provide various amusing medium for not only gamblers but other tourists too.
 The most famous Gambling Cities around the world –
 The following cities are famous cities where gamblers reach for playing casino etc and other tourists for enjoyment-
1-Paradise Island, Brahmas 
Paradise Island is also known for top class pokers too.
2- London UK
3-Marina bay Singapore
4- Monte Carlo, Monaco
5-Atlantic City, New Jersey
6- Macau, China,
7- Las Vegas Nevada
Macau is one country (now under China, whose whole economy depends on Gambling Tourism and prostitution tourism.
Reference –
Shukraniti, Manoj Pocket Books, Delhi pp 220
Copyright@ Bhishma Kukreti, 2021


Bhishma Kukreti

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Re: Chief Executive Officer Guidelines, CEO Refreshing Guidelines
« Reply #317 on: July 10, 2021, 04:56:08 AM »
* Tourism or Promoting Tourism through Prostitution


The 7 arts of Gandharva Veda useful tool for Place branding – 6
Strategies for Executive for Place Branding
Tactics for the Chief Executive Officers responsible for Export
Approaches   for the Chief Executive Officers responsible for Country Image
Strategies for the Chief Executive Officers responsible for Tourism
Immutable Strategic Formulas for Chief Executive Officer
(CEO-Logy, the science of CEO’s working based on Shukra Niti)
(Examples from Shukra Niti helpful for Chief executive Officer)
Successful Strategies for successful Chief executive Officer – 360
Guidelines for Chief Officers (CEO) series – 360
s= आधी अ
By Bhishma Kukreti (Management Acharya)
-
अन्केकासनसंधानै रतेर्ज्ञानं कला अमृता I
The activities for * by various positions are an art.
Shukraneeti, Chapter 7 Vidya VA Kala Nirupan- II48 II
 Tourism development in a particular region requires expertise in various arts. One of art for attracting Tourists is prostitution.  * Tourism had been there as old as human history.
* tourism defined as tourists visiting other regions for satisfying their * desires and paying for the same or it is non-commercial too. * tourism usually is associated with the prostitution..
Types of * Tourism-
 There are various types of * tourism –
1-Prostitution –Prostitution tourism is the exchange of * through money.
2-* Shows are those show live shows acts of *ual activities. Paris, Amsterdam and Thailand are famous regions for * shows.
3- Mail order Brides -When the women are shown on pamphlets etc and attract the customers.
4- * Slavery- When the persons are forced to engage in * activities.
5-Child * tourism comes under * Slavery.
In some country * sales is legal and in some cases not legal .
 Top famous * tourist destinations are –
Germany
Dominical Republic
Spain
Kenya
Holland
Brazil
The Philippines
Cambodia
Thailand 
 Every art has capacity to attract tourists as *ual activities do have.

Reference –
Shukraniti, Manoj Pocket Books, Delhi pp 220
Copyright@ Bhishma Kukreti, 2021


Bhishma Kukreti

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Re: Chief Executive Officer Guidelines, CEO Refreshing Guidelines
« Reply #318 on: July 30, 2021, 05:58:30 AM »
Floral Extracts “A Medium of Export, Tourism Development and Place branding

The 10 arts of Ayurveda useful tool for Place branding, Tourism Development – 1
Strategies for Executive for Place Branding
Strategies for Executive for Destination Branding
Tactics for the Chief Executive Officers responsible for Export
Approaches   for the Chief Executive Officers responsible for Country Image
Strategies for the Chief Executive Officers responsible for Tourism
Immutable Strategic Formulas for Chief Executive Officer
(CEO-Logy, the science of CEO’s working based on Shukra Niti)
(Examples from Shukra Niti helpful for Chief executive Officer)
Successful Strategies for successful Chief executive Officer – 361
Guidelines for Chief Officers (CEO) series – 361
s= आधी अ
By Bhishma Kukreti (Management Acharya)
-
मकरंदासवादनां म्द्यादीनां कृति कला:I
शल्यगूढ़ा ज्ञानं  शिराव्रणव्यधे कला II
(As per Ayurveda there are ten arts).  Making Flower Extracts (Ark, Attar, and perfumes) is an art. Alcohol distillation is an art. Taking out the spikes from the body without pain is an art. Surgery is an Art.
Shukraneeti, Chapter 7 Vidya VA Kala Nirupan- II49 II
  Floral Extracts has been a strong medium for export , tourism development and place branding.
 The floral extract is used in the following industries as intermediate or direct substances –
Skin care industries
Body Care industry
Toiletry Industry
Pharmacy industry
Fragrant industry
Essential oil
   The estimated worldwide market for Floral extract was over $ billions in 2019 , is expected to reach 4 10.6 billions in 2028 and north America and Europe are the main markets for floral extracts (more than 50%)
Today, the consumers prefer natural care for the health .Hence the market for natural floral extract is increasing day by day
Following 10companies are top in the industry for botanical extracts –
Frutarom Industry Ltd (Founded 1933) Israel
Blue Sky Botanics Ltd  (founded 2005) U.K.
Ransom Naturals (1846) U.K.
Prinova Group (1978) U.S.A.
PT Indesso Aroma (1968) Indonesia
Synergy Flavours Inc (1886) US
Haldin Pacific Inc (1987) Indonesia
Kalsec Inc , US
Synthite Industry Ltd,(1972) India
  As other products, the Floral extracts industry is one of the important mediums for trade, export development, place branding, and tourism development.
Reference –
Shukraniti, Manoj Pocket Books, Delhi pp 220
Copyright@ Bhishma Kukreti, 2021


Bhishma Kukreti

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Re: Chief Executive Officer Guidelines, CEO Refreshing Guidelines
« Reply #319 on: July 31, 2021, 05:53:26 AM »
Place branding and tourism Development through Alcohol Production

The 10 arts of Ayurveda useful tool for Place branding, Tourism Development – 2
Strategies for Executive for Place Branding
Strategies for Executive for Destination Branding
Tactics for the Chief Executive Officers responsible for Export
Approaches   for the Chief Executive Officers responsible for Country Image
Strategies for the Chief Executive Officers responsible for Tourism
Immutable Strategic Formulas for Chief Executive Officer
(CEO-Logy, the science of CEO’s working based on Shukra Niti)
(Examples from Shukra Niti helpful for Chief executive Officer)
Successful Strategies for successful Chief executive Officer – 362
Guidelines for Chief Officers (CEO) series – 362
s= आधी अ
By Bhishma Kukreti (Management Acharya)
-
मकरंदासवादनां म्द्यादीनां कृति कला:I
शल्यगूढ़ा ज्ञानं  शिराव्रणव्यधे कला II
(As per Ayurveda there are ten arts).  Making Flower Extracts (Ark, Attar, and perfumes) is an art. Alcohol distillation is an art. Taking out the spikes from the body without pain is an art. Surgery is an Art.
Shukraneeti, Chapter 7 Vidya VA Kala Nirupan- II49 II
    There will not be any region that does not produce local country made liquor. Some regions are famous for a particular local liquor production and some places are unfamiliar. For example, every Indian state produces country /local liquor. However, Goa’s fenny and Chhang of North East region are more familiar local liquors in India.
There is no doubt that alcohol (hard or soft liquor) export provides profit, tourists and place branding leverage to the alcohol producing country. For example, perception wise, Germany is famous for bear , Italy and France for wine and Scotland for scotches.  .
  The following countries get name fame and profit by exporting hard liquor (figure of 2019 )
Country ------------Export Value in Billion $
U.K.-----------------8.11
France - ------------ 5.68
Mexico -----------------2.138
US---------------------2.028
Singapore ----------------1.728
 Top Hard Liquor Importing countries were as follows in 2019-
US --------------------------8.27
China -----------------------1,898
Germany ---------------------- 1.688
Singapore ------------------------1.44
France -----------------------------1.38
 In 2017, following top countries exported alcoholic drinks to India (Ratio) 
Country -----------------------USD $ Mill
UK--------------------------------4.28
France---------------------------- o.514
USA ----------------------------------0.258
Mexico -------------------------------0.13
Belgium ---------------------------------0.139
 It is obvious that the export of any product brings profit, tourists and tool for place branding. For example, In India, Goa , Dammam,  Due are famous for alcohol consumption and tourists visit those places for enjoying alcohol (perception is that human enjoys alcohol there more).
  Mumbai attract visitors for alcohol too. Once, there was alcohol ban  in Delhi and neighbouring states became tourist places for Delhi commuters.
 We may conclude that Alcohol production art  or trading are strong mediums for export, tourism development and place branding.
Reference –
Shukraniti, Manoj Pocket Books, Delhi pp 220
Copyright@ Bhishma Kukreti, 2021






 

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